Saatchi & Saatchi Appoints Conway Williamson As Chief Creative Officer Of Flagship New York Office
22 APR 2010
Saatchi & Saatchi New York announces that Conway (Con) Williamson will join its New York office as Chief Creative Officer. He will partner with Mary Baglivo, CEO at Saatchi & Saatchi New York and CEO & Chair, Americas. Williamson (41) was previously Chief Creative Officer at Euro RSCG New York.
Ms Baglivo said she asked Williamson to take on the role “because I believe he will be an inspirational leader, a team builder, and a new business winner.”
“Con is an exceptional creative leader who will take us deeper into the consumer participation that all brands seek today,” said Ms Baglivo.
Williamson has been in New York for the past decade with Fallon, JWT, his own agency Lodge212, and Euro/RSCG, where he was responsible for Dos Equis, Heineken, Jaguar (Global ECD), Kraft, Reckitt, and The Atlantic. In 2009, the Dos Equis “Most Interesting Man in the World” campaign won Cannes Titanium and Effie Gold. He led new business efforts which included wins on Heineken and the New York Stock Exchange. Prior to his agency career, Williamson served in the US Army as a paratrooper and communications specialist stationed in Germany. He studied advertising at the University of South Carolina and the Creative Circus in Atlanta.
Williamson comments: “Saatchi & Saatchi has a belief system that runs deep, people who have compelling talent, and a brand that is iconic. My role is to lead people and give them an inspired space in which to shine.”
Notes to editors
Saatchi & Saatchi NY is the largest agency in the 140-office Saatchi & Saatchi global network, part of Publicis Groupe, the world’s third largest communications group. It handles Miller High Life and JCPenney as well as over 40 #1 brands in its client portfolio, including: Tide, Pampers and Olay (Procter & Gamble); Pillsbury and Cheerios (General Mills); Theraflu and Triaminic (Novartis).
Saatchi & Saatchi is known for its outstanding creative ideas that generate powerful emotional connections between consumers and products. This is a key element in Lovemarks, Saatchi & Saatchi’s unique methodology for elevating the status of brands created to create "loyalty beyond reason" and "inspirational consumers."
